by tomiwa ogunremi | May 18, 2018 | Content Writing
We are looking at the patterns or components of great content today, pay attention. Let’s go! What is content? Content is both information and communication: the sum total of freshness, readability, relevance, and it’s the usefulness of the information presented and...
by tomiwa ogunremi | Mar 5, 2018 | Content Writing
If you are an author, coach, pastor, consultant or entrepreneur, especially if your business is online, you need to pay serious attention now because you can’t survive or succeed without this stuff. I’m a teacher and I don’t assume that people know...
by tomiwa ogunremi | Mar 5, 2018 | Content Writing, Strategy
Yesterday, while discussing the issue of our community’s name, I did brought up the issue of using controversy as a tool under Copywriting in the comment section and my friend Gideon Owolabi really spiced it up. The question now is, how can we use controversy to...
by tomiwa ogunremi | Mar 5, 2018 | Strategy, Thought Leadership
It was the defunct Bond Bank head office at Akin Adedolap Street, Victoria Island, Lagos. I was the acting accountant for my company and I needed to do a transaction at this bank. I will never forget this experience. As I approached the bank gate, I was welcomed with...
by tomiwa ogunremi | Mar 5, 2018 | Content Writing, Thought Leadership
If I may ask you, why are you online or in business? Do you really know? For the benefit of doubt, these are the reasons thought leaders are online and in business: 1. Visibility 2. Influence 3. Financial gain Visibility – they want to be seen and known....
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